That Perfect Dining Room Table? No One Wants It, Even If It’s Free
. . . Whether moving to a smaller abode or simply cleaning out, many people are making an unwelcome discovery: Their prized family heirlooms have turned into junk. Upholstered sofas, formal dining tables and hutches, Victorian-style mahogany and oak furniture, entertainment units, bulky television sets, pianos—all have become almost impossible to sell or, in some cases, give away.
The furnishings industry has a name for the big, dated wood-finished and upholstered pieces that no one wants anymore—”brown furniture.” Stockpiles of “brown leather and brown Ultrasuede couches have nowhere to go,” says Jeffrey Brooks, a Long Valley, N.J., interior designer.
What happened to the market for secondhand furniture? Those consumers are shopping at Ikea, Wal-Mart and Target, says Jerry Epperson, a partner at Mann, Armistead and Epperson, a Richmond, Va., investment bank specializing in the home-furnishings sector. The cost of furniture, in constant dollars, has fallen on average about 50% over the past 30 years, he says, the result of the availability of cheaper imports.
Even the Salvation Army, known for making furniture pickups, has become pickier in recent years, says Major Greg Davis, a general secretary at the nonprofit. Delivery-truck drivers began carrying Internet-enabled tablets about two years ago. When in doubt, they take a quick photo of a piece and send it ahead to the local store to make sure it will be accepted. Many shelving units are turned away, he says, as are pianos . . .
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